Shelves: nonfiction , design , favorites Only the most useful book I have ever read. Lots of things you may have heard of, applied to modern examples from the world of design - not graphic design, not architecture, not web design or product design, but just plain old design. Nov 12, Anthoney rated it it was amazing I feel Designing is a more an applied branch of Psychology then just being about aesthetic, and this book has convinced me all the more. Each design principles are elaborated so clearly, lucidly, concisely with the relevant examples, and then summarised, all of these in just I feel Designing is a more an applied branch of Psychology then just being about aesthetic, and this book has convinced me all the more. Each design principles are elaborated so clearly, lucidly, concisely with the relevant examples, and then summarised, all of these in just one page each with related illustrations and figures in the adjoining pages.
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