Peering over the fence to check out how other brands build their Facebook ads is an excellent way to crack out of your creative rut. Top 10 Best Facebook Ad Examples: to inspire your next campaign 1 — Slack — The unicorn formula Speaking of sprinkling fairy dust on your tired old Facebook ads, this advertisement by Slack packages its dreamy benefit statements into an unforgettable tale. Mixed Media: Grab a little extra stopping power by creating hybrid images that combine vector illustrations graphics and photographs like this unicorn rider. Bombas Facebook ad boosts engagement, awareness, and new customers. What it does well: Novel offer: Anyone can offer a price discount.
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If you want to use classic tools like paper and pen, go wild. Open your favorite pomodoro timer like Tomatoes or Bolognesa. These timers are going to give you 25 minutes for you to focus, focus, focus. If I can do it, you can do it. What should this ad copy say? Facebook is noisy, yo! The landscape of Facebook is way overdeveloped. No more, no less.
Avoid all mention of your brand. They do NOT belong in your ad copy. I have never heard of you or your business before. Focus on getting me to click, and I can get to know you and your brand later on.
The same is true for your landing page, by the way. Speak directly to the right people. Thank you! Make it emotional. Your product or service solves a problem, right? Melodramatic much?? Yes, I know. Think about the fears people have, the mindset issues that are holding them back, or any emotions they might be feeling that would make them your ideal customer.
Then speak to those emotions. Keep it ridiculously simple. This works for any industry anywhere. No fluff, just a clear call-to-action to get their hands on your free content that will allow them to [insert the solution you provide].
And there you have it: my top five tips for writing ads that not only get clicks, but the RIGHT kind of clicks. I want to do a mini ad-writing workshop right here on the blog. Check out some of the feedback I gave people below and see if you can apply it to your own copy!
50+ Ad Copy Examples Guaranteed To Increase Clicks
If you want to use classic tools like paper and pen, go wild. Open your favorite pomodoro timer like Tomatoes or Bolognesa. These timers are going to give you 25 minutes for you to focus, focus, focus. If I can do it, you can do it. What should this ad copy say? Facebook is noisy, yo! The landscape of Facebook is way overdeveloped.
15 Enticing Vintage Comic Book Ads
Link 1. Imagine being able to see what crap people have stuffed in their pockets, or rooting out shoplifters with a quick glance around the store. Nuclear Sub Impress your friends and dazzle your enemies with a nuclear submarine. Monsters Do you dare? Sorry, pervs. And yes, you can really train these guys, as long as your idea of training is poking the plastic tank until they move. Best pets ever.
Here are the Top 10 Best Facebook Ad Examples You Should (Shamelessly) Copy